Mobile SEO Services

Recognize the urgent need of Mobile-Friendly websites for top SEO rank to leverage increased mobile consumer traffic
Playing with SEO for mobile optimization is becoming crucial for SEO rank. Digital360, the SEO Company in Noida brings some light on the topic that “what are the best practices adopted by SEO Company in Noida, ‘why your business or company website needs mobile SEO services for better SERP rank’ and SEO techniques which Digital360- SEO company in Noida performs’.
With the announcement by Google and Bing that they have introduced changes into search ranking algorithm by including the factor “how well is the website mobile-friendly?” This paved the way for different strategies for mobile SEO services. One may have a doubt that why it is needed to have a website which is optimized for mobile devices.
To begin with, one should be clear that ‘if your website does not support mobile devices then your SEO rank on the desktop search might be affected.’ As forced upon by Google updates for mobile-friendly websites.
Let us have a look at few statistics in order to perceive that why mobile optimization is the important part of mobile SEO services in the race to have top SEO rank.
In 2015 searches on mobile devices by consumers exceeded to that desktop searches.
Three-fourth of the searches on mobile devices by consumer traffic were converted to potential customers.
Two-third of the consumer traffic contacts the search results (Business Company) directly after searching from mobile.
It is a basic understanding that mobile searches are going to increase and so consumer traffic. However if it comes to the mind that why I need to optimize my website for mobile-friendliness and top SEO rank, then Digital360-SEO company in Noida gives you some picture of the need:

After the recent Google update; if your website is mobile-friendly, then your website is improved on SEO rank. That is to say, Google is leveraging SERPS on mobiles devices as seen in the above stats.

However, why Google is doing this is crucial to know if you have hired mobile SEO services in Noida , for digital marketing. Earlier Google was unable to have access to website resources on a website page like CSS, JavaScript, flash videos, or images. These were not able to run properly on mobile devices. So in order to deliver the best content to mobile searchers, Google came with the update, which made many of the SEO Company in Noida to change their SEO techniques and SEO Strategies.

What are the techniques applied by SEO Company for mobile optimization of websites?

Currently, many SEO Company is working on three aspects for mobile optimization of websites as their part of mobile SEO services:
Responsive Websites:
Three main changes are performed on websites so that it can easily be opened in mobile devices. Responsive websites utilize CSS3 media queries so that website can display the same format of website content on a desktop as well as mobile devices. In simple words, such websites automatically adjust to screen size and configurations of the hardware devices.
Conversion of multiple columns into one column.
Simplification of the appearance of content and images.
Condensation of the navigation menu.
Mobile-Friendly Websites:
It is just the smaller and simpler version of websites made for a smooth experience. Here,
Font sizes are made small.
Images are converted to small sizes.
The desktop version is kept simple.
Mobile Optimized Websites or Dynamic Websites
In this technique, two separate websites are created. First version for desktop and another version for mobile devices. Here different sets of HTML and CSS are utilized to display content as per user’s hardware devices. This is known as dynamic serving and is done by Vary HTTP header.
Mobile Application!
Creation of mobile application is making its way to some business models.
Many SEO Company in Noida is performing above techniques to make your website mobile-friendly. However, for Digital360 SEO Company in Noida integrates many other elements for mobile optimization of websites under the umbrella of mobile SEO services rather than making it mobile friendly like:
Page speed: We do it by minifying coding techniques, taking advantage of browser caching, and reducing the website redirections.
We don’t block CSS, JavaScript, or images as done earlier and still by many SEO companies.
Making user-experience best by reducing website scrolling to the minimum.
Leveraging HTML5 instead of Flash for same effects.
Eradicating Bounce Rates by zero usage of pop-ups.
Improving touch screen navigation by keeping in mind the concept of a flat finger. Not too small and not too big. Avoiding hindrances in scrolling.
Optimization of Titles and Meta descriptions. As the mobile screen is small, concise and quality information is displayed.
Using Schema.org for structured data.
Mobile Optimization of the website for local search results. (Local SEO)
If you own a business or company and you do recognize the significance of the website then it is very important for you to perform mobile optimization of websites, if not done. That is to say consider for mobile SEO services, once again, if not. It becomes more urgent if your business is searched mostly on the websites, because in a nutshell, indexing of local searches on mobile devices is very differently done than personal computers. That is to say, though your website is being ranked on SERPs, however, if your SEO Company is not applying complete SEO techniques involving that of mobile optimization of the website, you are losing a fair amount of consumer traffic, unknowingly.
Digital360 is one of the well-known and result-oriented SEO Services in Noida, which brings in increased consumer traffic and top SEO rank by unique SEO strategies and SEO techniques having mobile optimization of websites at the core.