Long awaited 2nd Mobilegeddon Google update will churn SEO in May 2016
Google update for Mobile Friendly website. SEO Ranks will be affected or Uplifted???
Google’s first algorithm for a mobile-friendly website came in 21/1/2015. Let us see how 2nd update to be in effect from this year. Will effect the SEO ranking in desktop as well as on Smartphone.
Mobilegeddon Google Update For Mobile Website
We will first brief out the very first update (introduction) of Google mobile-friendliness algoithm. For those who missed out it!!! Then, will see what 2nd update is going to have.
Mobilegeddon was a nickname given by webmasters and web developers. Over the world and also many SEO company in Delhi NCR, India. Leave not a single chance to leverage this nickname. For SEO strategy. Digital360: Digital Marketing Company in Noida has done in-depth observed. To, analyze the effects of the first mobilegeddon.
It was obvious that non-mobile friendly website was to lose rank on Google SEO. But few ironical facts were observed viz:
- Top three ranking positions: In the mobile search were lost, by many. Around 40%. But to notice their ranking was not dropped. Only 10% were affected on desktop search.
- Many of the website’s site ranking were not affected. Moreover, no effects.
- Though within few months of the update. 45% of non-mobile friendly URLs slipped to lower search ranks. Mysteriously, top search results were positioned by fresh (after update) non-mobile friendly websites.
- An update also affected Adwords. But results don’t connect with above observation. As mobile friendly was the factor for top ranking. But as mentioned above, it contradicts.
Digital360 SEO Company in Noida attributes last observation to Google continuous updates. (It does around 1000 time a year i.e. 3 per day). Alternatively, may be general short-term effects due to SEO strategy.
Now second Google mobile-friendliness website update is ready to roll out in May.
However, this time. It will not affect websites which are already mobile friendly. Which, it did in a very first update. Google clearly said, “You do not have to worry. You will be not impacted by this update.” Google also said that they would bring into effect the new update gradually. Algorithm is going to be assessing individual pages at a time i.e. page-by-page manner.
This will not have an instantaneous impact. So, globally also all SEO Company in India have a chance to improve their clients website. If your website is still not mobile friendly, visit our SEO Company in Noida. In addition, if you are planning for digital marketing in Noida or Delhi NCR. You are Most welcome!!!
Just submit your website URL on Digital360 contact page or homepage. For free digital marketing (SEO SMO, content marketing, PPC,) WEBSITE AND APPLICATION CONSULTANCY.