Facebook Live streaming launch: Socializing to VIDIOLIZING!
Well to begin! Facebook Live video streaming has grasp attention exponentially. Even Twitter (Periscope), Meerkat and SnapChat were not able to achieve such. During their Live Streaming launch in previous years. History again repeated in a similar way when Facebook was launched. At that time, though, others in the same domain were present. Everyone knows how Orkut and marginally known HiFi lost the audience.
The Loudness of Facebook Live Streaming is the result of Mark Zuckerberg’s Campaign strategy. He has paid many media houses like BuzzFeed, New York Times etc. For using the feature service. Even Hollywood celebrities are also part of the campaigning.
With announced features, going to roll out within a month. Facebook live streaming is introducing the very new “VIDIOLIZING.” Forget the old “Online Socializing”!
- The audience now has a unique way to use social media (by default only FB). They now can share their special moments, blasting moments during trips. In addition, even live events that they are attending.
- Just imagine how it is going to be full of excitement and engagement. Rather than posting “Posts” and “Updates” on FB. One can instantly live stream his/her moments, events etc. Now share your long happy smile along friends. Instead of post-update: “Feeling Happy with friends.”
- The best part will be “LIVE GREETINGS.” During birthdays, anniversaries and ceremonies!
- “Emoticons” will fly over the live video for instant reactions by viewers.
YouTube needs to worry of Facebook live streaming feature
Will YouTube will be able to hold its viewership? Consider below to ponder:
- YouTube until now is the most popular platform for video search. Facebook for online socializing. However, with Facebook’s live streaming launch. Both fuses in a very innovative manner!
- Facebook Live stream feature is designed for live as well as on-demand video content.
- WashingtonPost and EW has quickly without any delay had taken advantage of the feature.
- According to Fidji Simo, Facebook’s head of product “People love consuming live videos in the news feed, but we recognize that sometimes they’re just coming for video, We wanted to give them a dedicated space for what’s going on right now.”
Well, above statement indirectly is an open silent war challenge to YouTube. As soon as Facebook Live Video streaming imbibes advertisement element. YouTube will definitely start to lose its viewership.
How to leverage new element ‘Facebook live streaming’ in Digital Marketing?
If one is not aware with digital marketing or online marketing. We recommended you read this article for comprehensive knowledge on the Topic.
Digital360 with the launch of this feature instantly realized. That how one can take benefit of Facebook live video streaming.
- Live Mass Campaigning will be very easy and cost effective. With Facebook video streaming, your event can be promoted very effectively to mass audience of “Target Consumer.” Though one can post it directly, one will need an assistance of digital marketing techniques for videos outreach. As organic and non-organic, video search results varies from user to user. (According to the history of videos watched and liked)
- Facebook Live video Streaming will be just another platform like YouTube to publish your business videos or any type. Once again, you need graphic designers and animators or video makers to direct or make the video.
Without any doubt, Facebook Live Streaming feature has arrived with a unique way for online socializing by aiding video conversation i.e. VIDIOLIZING.